Google Search Ads: Appear First When Customers Need You
You pay when someone clicks, so every click has to count. We build campaigns around the exact searches that convert into paying customers and eliminate waste.
PPC search campaigns · Exact match
Commercial search ads that convert to calls
How We Manage Google Ads for Maximum ROI
Many local businesses waste 40% or more of their ad budget on broad match keywords, irrelevant search terms, and poorly structured landing pages. Our management focuses on tight keyword intent and rigorous waste prevention:
- Exact & Phrase Match Keyword Theming: Each service or pest category has dedicated ad groups so ads match the exact query searched.
- Comprehensive Negative Keyword Lists: We proactively block DIY, job seekers, council services, and competitor brand searches that do not generate leads.
- Dedicated High-Speed Landing Pages: Directing traffic to streamlined, single-focus mobile pages with instant click-to-call and quote actions.
- Conversion-Focused Bid Strategies: Bidding optimized for real phone calls and form enquiries rather than vanity traffic.
Proven Case Study: Supreme Pest Control
Over 6 months of management, €6,230.12 in ad spend generated 349 verified conversions at an average cost of €17.84 per lead. Read the full Supreme Pest Control case study.
Proven Case Study: Laser Eye World
In seven weeks of campaign optimization, Laser Eye World achieved 1,475 clicks from 21,172 impressions with an exceptional 7% click-through rate. Read the full Laser Eye World case study.
Ready to Stop Wasting Money on Google Ads?
Book a free Google Ads audit. I will review your account search terms, bidding structure, and quality scores to show you where you are leaking budget.